Christian Mason
Marketing Specialist
Please, call me Mason - most people do!
I'm a highly motivated social media expert with over a decade of experience in digital marketing. I’m passionate about discovering new trends, collaborative creation and making new connections through various forms of media.
Content Marketer
Video Editor
Social Media Manager
Graphic Designer
Growth Marketer
Webinar Manager
Community Manager
Podcast Producer
Content Creator
Brand Marketer
Webinar Host
Influencer Marketer
Content Marketer Video Editor Social Media Manager Graphic Designer Growth Marketer Webinar Manager Community Manager Podcast Producer Content Creator Brand Marketer Webinar Host Influencer Marketer
Social Media Manager
Content Creator
Brand Marketer
Video Editor
Graphic Designer
Influencer Marketer
Growth Marketer
Community Manager
Podcast Producer
Webinar Host
Content Marketer
Webinar Manager
Social Media Manager Content Creator Brand Marketer Video Editor Graphic Designer Influencer Marketer Growth Marketer Community Manager Podcast Producer Webinar Host Content Marketer Webinar Manager
Content Marketing
I specialize in content marketing that blends strategy with storytelling to drive results. From blog development and social media campaigns to full funnel content planning, I create messaging that connects with audiences and supports growth.
I start by learning about your brand’s voice and your audience’s journey, so every piece of content has a clear purpose, whether that is building awareness, increasing engagement, or converting leads. I focus on creating narratives that capture attention and deliver lasting value.
I create both short and long form content across a variety of formats, including reels/shorts, graphics, blogs, and podcasts. I also understand the value of a strong piece of long form content like to then repurpose it into multiple short form assets, helping you stay consistent and visible without constantly starting from scratch.
This approach helps maximize reach, reinforce messaging, and get more mileage out of every piece of content we create.
Experience and Roles
The fast-paced nature of the marketing world has allowed me the opportunity to wear many hats in my career, but during my decade in the field, these have become some of my specialties.
Community Management
When it comes to community management, I focus on building genuine relationships and creating meaningful interactions around your brand. I engage with audiences in a way that feels natural and responsive, helping turn casual followers into loyal advocates.
From managing comments and messages to fostering conversations and maintaining a consistent brand voice, I make sure your community feels seen, heard, and valued. I also take a proactive approach by identifying opportunities to spark engagement, support audience growth, and strengthen brand trust.
By paying close attention to feedback, trends, and sentiment, I help shape a community experience that not only supports your content strategy but also creates a space people want to return to.
Brand Marketing
I focus on brand marketing that builds a clear, consistent identity that people will recognize and connect with. From shaping voice and messaging to aligning visuals and campaigns, I help brands show up with purpose across every touchpoint. Above all, my goal is to create a presence that feels authentic, stands out in a crowded space, and leaves a lasting impression.
I take a thoughtful approach to positioning and storytelling, making sure every campaign reflects what the brand stands for while still resonating with the target audience. Whether launching something new or refining an existing identity, I work to create cohesive experiences that strengthen recognition, build trust, and support long term growth.
My Approach
Set Goals
Whether you’re starting from the beginning and just starting to establish an online presence or you want to reach specific milestones in regards to growth, branding or engagement, having the right marketing campaigns, content and plans are key to reaching these goals.
I believe in working closely with a team to determine exactly what we need to accomplish and tailoring our content and campaigns around it to meet and exceed goals whenever possible!
Adapt
Taking an adaptive approach allows for agility and responsiveness to the ever changing marketing world along with company goals and audience needs. I continuously evaluate marketing strategies to refine and enhance my efforts, campaigns and content.
I use data-driven insights to help me pivot and make the necessary adjustments needed to maximize the value of every campaign.
Innovate
If you aren’t reaching your marketing goals, it could be time to diversify your strategy!
I am a huge proponent of exploring new ways to reach and connect with an audience. Maybe you have existing content that can be repurposed for new goals, an untapped segment of your audience on a new social media platform or even an existing audience that just isn’t resonating with you main form of content at the moment, I am more than happy to tread new ground and discover what works best.
Notable Projects
The Take Home Folder
Podcast
Conception and creation of an early childhood education podcast
for Jackrabbit Technologies. Part of a larger brand marketing campaign to establish their new product in the market.
Increasing Engagement
Adjusting Jackrabbit Technologies’ voice and leveraging
content to increase engagement across their social platforms.
Follower Growth Campaign
A large campaign involving tailoring content to
Wooden Camera’s audience and increasing follower growth.
Jackrabbit Technologies Webinar Program
Scheduling, marketing and hosting Jackrabbit Technologies’ webinar program.
Branding Campaign
Creation of a branding campaign to name Jackrabbit Technologies’ mascots and increase brand awareness.
Testimonials